This commercial was shot in Ratio's studio, using a greenscreen. For the first scene we built an inverted structure to shoot the performance upsidedown.

It was the first time I worked with actors as a director for a TV commercial, and I really enjoyed it.

It was also a big challenge to integrate the 3d background, but it was made possible by the amazing work of Agustín Lopez Saubidet.

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Direction: Mariano Asseff

Cell animation: Mariano Asseff, Andrw Luque
Illustration: Andrw Luque, Jose Luis Díaz

Storyboard: Jonathan Prado 

DP: Mariano Attolini

Producer: Max Araujo

Production Company: Ratio Animation

Year: 2022